Jakarta – After launching Sajiku® Tahu & Tempe Goreng in January 2021, this time Sajiku® flour seasoning from PT AJINOMOTO INDONESIA is back with an innovation to launch a new variant, namely “Sajiku® Tepung Bumbu Tempe Crispy.” The purpose of this launch is to contribute to the deliciousness and health of the Indonesian people during the Covid-19 pandemic. By launching a new variant of Sajiku® Tempe Crispy, PT AJINOMOTO INDONESIA hopes to provide a new way to enjoy the delicacy of Flour Fried Tempe, as a source of vegetable protein at an affordable price.

Sajiku® Tepung Bumbu Tempe Crispy is the right blend of flour, coriander, and quality selected spices to make a variety of family-favorite seasoned flour fried tempe that is crispy (kriuk) and delicious in a easy way, but in an affordable price.

"Fried tempe is the food with the highest cooking frequency in Indonesia, so we hope that this Sajiku® Tempe Crispy can help Indonesian people cook crispy (kriuk), delicious, and practical tempe, without any additional seasonings," said Endang Pamularsih, Brand Manager Sajiku® - PT AJINOMOTO INDONESIA.

"During the pandemic, the lifestyle of consumers in Indonesia has changed to become healthier. But on the other hand, the income of majority people is also disrupted as a result of this pandemic. So it is hoped that the affordable prices of the fried tempe menu will really help to meet the nutritional (protein) needs of consumers during the pandemic period," she added.

For mothers and Indonesian people who can't wait to try Sajiku® Tempe Crispy, our products are available and can be found at the nearest traditional markets, minimarkets and supermarkets, as well as e-commerce Ajinomoto Official Store at Tokopedia, Shopee, Bukalapak, and Lazada, with affordable price (Rp. 2,500/pack). Also, digital ads of the product is available to see on YouTube. (https://www.youtube.com/watch?v=UWR6GtH2ZcU)

PT AJINOMOTO INDONESIA will not only continue to deliver deliciousness through their products, but will also aim to solve health issues to improve the wellness of people in Indonesia as a “solution-providing company for food and health issues.”

About PT AJINOMOTO INDONESIA

PT AJINOMOTO INDONESIA is a leading food seasoning producer that has colored the lives of Indonesians with high quality products and brings delicacy in every consumer's dish. With its global slogan "Eat Well, Live Well", at the age of 51, PT AJINOMOTO INDONESIA has made extraordinary achievements that mark the strength and resilience of a company that can make a major contribution to Indonesian society.